As businesses continue to navigate workplace arrangements in the post-pandemic era, Bruce Buchanan has established a groundbreaking approach at Rokt that emphasizes collective achievement. The e-commerce technology company’s co-founder and CEO advocates for a four-day office schedule reinforcing team unity while offering essential flexibility.
Rokt’s corporate culture is based on the conviction that physical presence fuels creativity and strengthens team bonds. This philosophy has yielded remarkable results, powering the company’s sustained 40% year-over-year growth. Under Bruce Buchanan’s direction, Rokt has engineered an office environment that cultivates collaboration through innovative spaces, including stadium-style meeting zones and connected rooftop work areas.
Daily life at Rokt exemplifies the company’s dedication to shared success. Catered lunches catalyze organic networking, while strategically designed common areas encourage impromptu exchanges. Contemporary amenities, including designated mothers’ rooms, underscore Rokt’s commitment to supporting diverse employee needs.
The benefits framework at Rokt reveals a nuanced understanding of modern workforce expectations. Employees receive 20 paid time off days annually, enhanced by an innovative system that rewards active utilization with five additional days. The company’s holiday approach emphasizes cultural inclusion, enabling team members to select 12 paid public holidays aligned with their traditions.
A hallmark of Rokt’s employment package is its tiered sabbatical program. This structured approach demonstrates the company’s investment in long-term employee satisfaction, starting with four weeks for five-year employees and progressing to 12 weeks for those reaching their decade milestone.
While maintaining the core four-day office requirement, Bruce Buchanan’s leadership ensures adaptability through quarterly “Work from Anywhere” weeks and weekly remote day options. This balanced framework effectively attracts professionals who value collaborative environments and schedule flexibility.
Career advancement remains central to the Rokt experience through the LevelUp! Program, empowering team members to pursue external training aligned with their professional aspirations. Combined with consistent mentorship opportunities and direct feedback channels, this emphasis on development fuels the company’s continued expansion.
The Rokt Employee Experience Team enriches workplace culture through varied social activities and seasonal celebrations. These initiatives strengthen team connections and reinforce the collaborative atmosphere essential to maintaining the company’s growth trajectory.
Comprehensive benefits extend beyond standard offerings to include various types of leave, supporting employees through different life stages. This holistic approach reflects Rokt’s understanding that professional excellence correlates with personal well-being.
The success of this hybrid model demonstrates how traditional office presence can effectively merge with contemporary workplace expectations. Under Buchanan’s guidance, Rokt has created an environment where in-person collaboration drives innovation while respecting individual needs for flexibility.
The effectiveness of this approach validates the company’s “Better Together” core value, proving that structured collaboration balanced with personal autonomy creates a thriving workplace culture. Through this strategic framework, Rokt continues to attract and retain high-achieving professionals who share its vision for collaborative success while maintaining its impressive momentum in the competitive technology sector.
